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October 31, 2011

Asia-Pacific Expansion Launched By Caesars Entertainment

Filed under: Casino — Tags: , — OCE News @ 12:00 am

It has been announced by Caesars Entertainment Corporation that it will go ahead with its debut in the Asia-Pacific. The plan is to open up a Caesars Palace Longmu Bay in Hainan, China. This will be Caesars Global Life’s first big venture and it has future plans to create 25 hotels and resort within China over a period of five years, starting off with a five star luxury resort.

Caesars Global Life is a non-gaming division. It deals exclusively with the development of resorts, hotels, villas, residences, retail, and entertainment in locations all over the globe.

Guoxin Longmu Bay Investment Holding

Caesars is working in partnership with a subsidiary of Jiangsu Guoxin Investment Group Limited (JSGX), Guoxin Longmu Bay Investment Holding Co Ltd. JSGX is one of the biggest Chinese investment and development organizations. Its subsidiary is in the process of creating a region for worldwide tourism. The first phase is concentrating on about five square kilometers and the total investment stands at RMB 36 billion. With over RMB three billion set aside for Caesars Palace Longmu, this is planned as the most impressive part of the investment.

Gary Loveman, Caesars Entertainment Chairman, CEO, and President, explained how he was looking forward to working with Guoxin Longmu Bay Investment Holding Co. Ltd. “Caesars Palace Longmu Bay will set a global luxury standard in China and build a foundation for Caesars’ expansion throughout the Asia-Pacific region where our brands and reputation are already our most valuable assets,” he said.

Casino plans

PTW is the lead architect of the project and the design has been heralded as worthy on iconic status. The 1,000 hotel rooms will be developed by world top designers and architects. Besides the best in entertainment, Caesars plans to offer world-class cuisine which will be created by Michelin-rated chefs.

Caesars Palace Longmu Bay is set to include two Colosseum entertainment venues. In these, visitors will be able to enjoy A-list celebrity entertainment as well as production shows. There will also be 36 holes of championship golf and a legendary pro will be in charge of a golfing school. Besides this, there will be a spa, marina, and retail section along with other amenities.

The location will be just as stunning as the casino will be based on China’s west facing shoreline. The design will make sure to take advantage of this and incorporate both water and underwater features.

World-class landmark

The expected date for the opening of Caesars Palace Longmu Bay is set to be 2014. The Vice President of Jiangsu Guoxin Investment Group Limited and Chairman of Guoxin (Hainan) Longmu Bay Investment Company Limited, Jiang Xushen, said that he was confident that Caesars Palace Longmu Bay would be a world-class landmark.

“Caesars Entertainment brings extensive experience in worldwide tourism, entertainment, hospitality, and management,” he explained. “After significant research and rigorous evaluation, we selected Caesars Entertainment for all those reasons and are honored to partner with them to introduce Caesars Palace Longmu Bay.”

October 29, 2011

First Anniversary For Sugarhouse Casino

Filed under: Casino — Tags: , — OCE News @ 12:00 am

The 23rd of September, 2011, saw SugarHouse Casino celebrate its “Year Won” anniversary. A luncheon was organized for the community leaders and elected officials along with other invited guests. Highlights of the commemorative event included the recognition of the team and its neighbors and a look at what was in store for the Philadelphia casino.

Best place to work

SugarHouse’s first year has proved to be very successful. It was voted as the 2011’s “Best Places to Work,” an award which is presented annually by the Philadelphia Business Journal. The ranking lists the top 50 employers within the Delaware Valley and is based on worker scores.

SugarHouse employees completed a survey on the Internet. The questions focused on respect, effectiveness, benefits, and recognition along with other work-based areas. Due to its large number of employees, amounting to more than 1000, it already earned top place for being an “extra-large company.”

The General Manager of SugarHouse Casino, Wendy Hamilton, commented, “We’re so proud of our team at SugarHouse, and our successful first year can be attributed to their hard work and enthusiasm. Our team, in just one year, has made SugarHouse a leading entertainment destination.”

Generosity

Financially, SugarHouse has managed to bring in a lot of revenue for the city and the state. In terms of state tax, it generated approximately $53 million, over $6 million in local share assessment, around $18 million for the Pennsylvania Race Horse Development Fund, and around $7.7 million for the Economic Development and Tourism Fund.

Part of the anniversary’s celebrations involved a donation of $500,000 being given to the Penn Treaty Special Services District (SSD). The original presentation date was set for October the 8th, making the check two weeks early. The total contribution to SDD from SugarHouse is now up to over $1 million.

The municipal authority, SDD was started in 2010. It provides security, services, maintenance, and planning for the Penn Treaty area in Philadelphia which surrounds the casino. Neighborhoods include Old Richmond, Fishtown, Northern Liberties, and South Kensington.

From the beginnings of SDD, SugarHouse has worked closely with the organization. The donated money has been used for a number of social projects, for instance, community improvement initiatives and parks.

SugarHouse has also helped a number of other community support organizations including the American Red Cross, Susan G. Komen for the Cure of Philadelphia, Philadelphia Veterans Multi-Service and Education Center, the Philadelphia Police Department 26th District, Shalom, Inc, and the Philadelphia Mummers.

It has also been a sponsor for events within the city which include the Philadelphia Flower Show held every year in the city and the New Year Eve fireworks display.

Future expansion

At the luncheon as well as looking back at SugarHouse’s achievements, a lot of focus was put onto the future. There are plans to expand the casino, doubling it from 106,000 gross square feet to about 250,000 gross square feet. This expansion would increase investment into the casino to over $500 million but would also create an estimated 500 full- and part-time positions.

October 27, 2011

Gaming Voice Awards Finalists Announced

Filed under: Casino — Tags: , — OCE News @ 12:00 am

The American Gaming Association (AGA) has announced who will be in the final for the 2011 Gaming Voice Awards. The awards are aimed at highlighting the best achievements in advertising, marketing, corporate and financial communicating and public relations.

Best 2010 Annual Report

WMS Industries, Inc.  –  2010 Annual Report: The Game has changed

Potawatomi Bingo Casino – Social Responsibility Annual Report

Pinnacle Entertainment, Inc. – Pinnacle Entertainment, Inc. Annual Report

Best Communications Campaign

International Game Technology (IGT) – The Hangover Slot Employee Engagement Campaign

Choctaw Casino Resort  – Entertainment Communications

International Game Technology (IGT) – The Hangover Video Slots Communications Campaign

Best Customer Publication

Seminole Gaming – Seminole Player’s Life

Seminole Hard Rock Hotel & Casino Hollywood – Travel Brochure

MGM Resorts International – M life magazine

Best Digital Direct Mail

WMS Industries, Inc. – Unleash Imagination

Caesars Entertainment Corporation – Seven Stars Las Vegas Signature Personalized URL/Email

Southland Park Gaming& Racing – Birthday E-blast

Best Direct Mail

L’Auberge du Lac Casino Resort – New Year’s Eve

Pinnacle Entertainment, Inc. – My Choice—The Owners Club

CityCenter Aria Resort & Casino – ARIA – Sky Villas Invitation

Best Employee Publication

MGM Resorts International – The Daily Momentum

Bally Technologies, Inc. – Your Voice

Boyd Gaming Corporation – Boyd Buzz

Best Mobile Marketing

Boyd Gaming Corporation – B Connected Mobile

Caesars Entertainment Corporation – Caesars App for iPhone and Androids

Ameristar Casinos, Inc.  – Ameristar Casinos iPhone App00

Best Multi-format Ad Campaign

Mystic Lake Casino Hotel – License to Thrill

Grand Victoria Casino Elgin – Prime Burger House

Bally Technologies, Inc. – Cash Wizard Multi-format Ad Campaign

Best Outdoor Advertisement

Fallsview Casino Resort  – Bring Your Luck

Seminole Gaming Association – VIP Garage Wall Graphics

Fallsview Casino Resort – Break Out of the City

Best Print Advertisement

Casino Rama – Cauliflower Ad

Table Mountain Casino & Bingo – Giddy Up, Then Ante Up

Bally Technologies, Inc. – Betty Boop Love Meter Centerfold

Best Print Advertising Campaign

Gasser Chair Company – Gasser Dazzles

Grand Victoria Casino Elgin – Prime Burger House: Holiday

Caesars Entertainment  – Caesars Entertainment 2011 Lunar New Year Greeting

Best Radio Advertisement

Table Mountain Casino – Bingo (Assisting agency: The Glenn Group)

Wild Horse Pass Casino & Hotel – Ladies Night Radio

Southland Park Gaming & Racing – Biscuits with Squirrel Gravy

Best Social Media Program

International Game Technology (IGT)  – Social Media & Recruitment

River City Casino  – River City Casino Social Media Caesars

Entertainment Corporation  –  Caesars Entertainment Las Vegas Social Media Program

Best Television Advertisement

Mohegan Sun Casino  – Dancing Accountants

Ameristar Casinos, Inc.  – RoboDealer

Falls view Casino Resort – Lucky Dog

Empire City Casino – Big Ball (Assisting agency: DDB NY)

Best Website

Seminole Hard Rock Hotel & Casino Tampa  – www.seminolehardrocktampa.com

Mohegan Sun Casino – www.mohegansun.com/shinemaker

Boyd Gaming Corporation – www.bconnectedonline.com

October 25, 2011

Irish Firms Listed In Full Tilt Fraud Case

Filed under: Casino — Tags: , — OCE News @ 12:00 am

Two Irish subsidiaries of the American online poker site Full Tilt Poker have been called up as defendants in the case accusing the poker group of using $440 million of players’ funds to pay off its board members and owners.

Preet Bharara, a US attorney brought the case to a New York court earlier this week.He accused Full Tilt Poker of using $440 million of players’ funds in order to pay a number of its directors including Howard Lederer, Raymond Bitar, Rafael Furst and Christopher Fergurson. Bharara claims that between April 2001 and 201, $41 million was given to Bitar, $42 million to Lederer and $11.7 million to Furst.

Irish connection

Pocket Kings Consulting Ltd and Pocket Kings Ltd, both of which are Full Tilt Poker companies based in Ireland, have been put on the defendant list, which was included by Bharara in the formal complaint he filed in the court.

Located in Cherrywood, Dublin, Pocket Kings is responsible for providing customer and management services, IT and software to the poker group. The Irish based company employs about 800 people. However, due to the suspension of gambling licenses by Channel Island regulators, which has caused websites to close, around 250 of those jobs could be lost.

The director of both Pocket Kings Ltd and Pocket Kings Consulting Ltd has been named as MrBitar. Bitar is also a Pocket Kings Ltd shareholder and a director of Tiltware.

Charge amendment

In April, Full Tilt Poker was charged with bank fraud and money laundering. Bharara wants the charges held against the poker company to be amended. Last week he said in a statement that Full Tilt Poker was not a legitimate poker company, but a global Ponzi scheme.

Bharara accused the poker group of misleading its players over the safety of their money and cheating them out of their funds. He also explained how Full Tilt had assured its players that their money was kept separate from the company’s money. However, this was later found out not to be the case.

Low funds

Investigations discovered that by the end of March, Full Tilt owed its players around the world $390 million, $150 million of which was owed to US citizens alone. However, in its bank account was found only $60 million.

Mr Lederer told his associates in June that only $6 million was remaining in the account. He then warned latern that a number of clients were asking for their money to be returned and that there would be issues reaching even $5 million for those cases.

A statement released by Bharara’s office said, “Much of the money that was distributed was transferred by the board members and owners to accounts in Switzerland and other overseas locations.”

The allegations have not yet been tried by the court, as they are accusations only.

October 23, 2011

Mansion Casino Launches A Promotion

Filed under: Casino — Tags: , — OCE News @ 12:00 am

This year Mansion Casino has launched a unique Oktoberfest promotion in keeping with the celebrations that are typical of this time in Munich, Germany. Through this promotion, a single player can become a part of these legendary celebrations. You can take part in this promotion by registering online in their website. For every wager placed in the Mansion Casino games by player, they will be entitled to get points. Where wagering is low like in roulette and blackjack, they will not be held as valid bets. Players are to be posted on a leader board depending on how many points they have accumulated. This leader board is to be regularly updated in the course of the promotional offer and when the promotion ends on September 22nd, the top hundred players are going to be rewarded.

The winner of this promotion gets to enjoy a holiday package covering Munich worth almost $3500. Those occupying the second, third or fourth slots can get $400, $300 or $200 and after this, the prize amount keeps decreasing until you come to the 51st position from where all players up to the 100th position will get $15 each. To take part in this promotion however, you must satisfy certain requirements. The non-VIP participants must make an initial deposit of $50 while the VIP players have to shell out $100. For getting prizes, every player must have won at least 200 online points.

Within two days of the closing of this promotion, winners’ names are going to be declared. Cash prizes become non-redeemable bonuses. These have to be wagered forty times before you can withdraw them. This casino is powered by Playtech and has license to operate from the Government of Gibraltar.

Slotland Announces Pearl of Atlantis

The new release from Slotland is Pearl of Atlantis, which is played on nine pay lines and five reels and has a known lost continent as its background theme. There are symbols like the sea monsters and sea horses, mermen and mermaids, and special attractions like the Treasure Chest bonus or multipliers with a progressive jackpot too. The Casino Manager Hilary feels that since slot players love to spin reels, they are likely to enjoy this game even more because it contains some of the most stunning graphics created by the game developers.

River Belle Casino twin launches

Two new games have been launched by River Belle Casino. These are not completely novel; rather a different variety of existing games. The new and improved games however have much more appealing features guaranteed to give players a far more satisfying experience. The first of these two games is the improved version of the Lord of the Rings: The Fellowship of the Ring that had been released last summer. In this, there is the entry of a new character Gollum that randomly gives away prizes. The second is the Baccarat Gold, the first in the Gold Series with special features like Rotate and Squeeze card animations. This casino is powered by Micro gaming and has license from the Lotteries and Gaming Authority of Malta.

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